In 2014 the Austrian entrepreneur, Christian Pressel, with his company GEMMINI, started selling a special piece of jewellery called “HAND for LUCK”. 30% of each purchase is donated to the Desert Flower Foundation to support the campaign “Save a Little Desert Flower”.
“I am a great admirer of Waris Dirie and the Desert Flower Foundation” – says Christian Pressel – “I have been supporting the foundation for a long time. Besides, Waris often wears our jewellery designs during her many public appearances, which are created by my designer, Liat Avital, who’s also in charge of the HAND for LUCK project “
Christian Pressel with Julia Furdea, Miss Austria 2014
“. . . I’m surprised to see how many people from all over the world order the HAND for LUCK. We get orders from Australia, the USA, Japan, Brazil, practically from all over the world! Many celebrities also purchase this jewellery and take photos with it, because they find the “Save a Little Desert Flower” campaign very important. For 2015, we already have new ideas on how to support Waris and her Desert Flower Foundation in an even better way. So, if you want to order a “HAND for LUCK“ before Christmas, you should do it quickly, since in 2015 a new collection will come out.”
Waris Dirie wearing GEMMINI jewellery at the biggest Arabic TV Talkshow
“Kalam Navaem” in MBC
More supporters of “HAND for LUCK” and the “Save a Little Desert Flower” Campaign
Heather Mills, Topmodel
Franz Klammer, Olimpic and World Ski champion
Lilly Becker, Topmodel and Wife of Tennis Player, Boris Becker
Rebecca Mir, German TV Presenter
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